The Small Wave.

Back when Apple announced the Safari web browser for Windows, Mozilla missed a great opportunity to plug their Firefox browser, choosing instead to whine like sniveling babies. I called them on that tack, and suggested what they should have done.

Now it appears that eMusic is following the same path. Showing zero confidence in their own offering, they’ve shriveled up at mere rumors of a possible iTunes subscription model and, avoiding the rush, got in line immediately with cries of Antitrust. Pathetic.

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Paul Thurrott attempts to set the record strait on DRM-free music. And in Paul’s world, the move to DRM-free tunes had nothing to do with Apple or Steve Jobs. You see, Paul’s been re-writing Microsoft history for so long he’s not above trying to re-write Apple’s as well.

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What a busy week for Sony!

First, I assumed that they were going to offer their wares DRM-free from Amazon but not iTunes, and I speculated on what the labels were up to.

Then, they threw me a curve by being incredibly stupid, which diverted my attention briefly.

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Just a few days ago BusinessWeek ran a story that Sony was looking to sell DRM-free music, thereby joining the other “big” labels (Universal, Warner, and EMI) in offering at least a part of their catalog DRM-free. There was no mention of iTunes; speculation was that, like Universal and Warner, iTunes would be avoided and Amazon would be the online store of choice.

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So the net is abuzz with the story that Warner Music will sell DRM-free music through Amazon.

Numerous headlines call it a coup for Amazon, saying they beat Apple to the punch. And many are proclaiming it as a change of heart for Warner. It’s neither.

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BusinessWeek published a story about yet another move Universal is taking against Apple. Before we get to their latest, let’s review the recent shots Universal has fired:

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Amazon opened their MP3 store today, and it’s clear iTunes has legitimate competition since Amazon avoids the pitfalls that made other music sites a joke. However, through it all some curious questions arise, which I’ll get to below. Meanwhile, here’s why this new site is a valid alternative to iTunes:

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“What are you, a wise guy?”

What would happen if the three stooges tried to take on Apple’s iTunes Store? Well, now we know, because its happened.

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Amazon recently announced they will begin selling DRM-free music later this year. They have hooked up with EMI, who also inked a deal with Apple’s iTunes.

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