An iPod Shuffle or Ice Cream? This Could Get Messy.

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So a Brazilian ice cream maker has started a promotion where some of its Popsicles will instead contain a free iPod Shuffle.

Cool idea (pun intended). However, in looking at the pictures of what a winner looks like, I predict the next time we hear about this will be because stores have a lot of poked, prodded, and broken Popsicle packages as users try to determine if they’ve got a winner.

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