TAB – Dear Analysts: The White MacBook is NOT Apple’s First Sub-$1K Laptop

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When I wrote about the MacBook earlier, I mentioned that Apple’s strategy to make it more of a MacBook Pro “lite” was rather amazing.

Rather than bring down their laptop’s entry level, as everyone insisted and expected it would do, Apple chose to dramatically bring down the laptop’s “pro” level instead. The smaller screen (actually an advantage in terms of size and weight), lack of FireWire, and less powerful (but still greatly improved) graphics are the main differentiators. Well, except for that $700 price difference!

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1 thought on “TAB – Dear Analysts: The White MacBook is NOT Apple’s First Sub-$1K Laptop”

  1. Tom,

    I have ONLY bought refurbished for YEARS … in my opinion its like getting a 15 month warranty. Anyway, white Macbooks have been as low as $699 in the Apple Store online and black Macbooks have been as low as $799 (both refurb).

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